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Desert oasis – Riyadh Ji China Tianfu Lantern Temple Fair

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Project Background

Promoting Economic Diversification

In 2016, Saudi Arabia introduced the "Vision 2030," aiming to promote economic diversification and break free from excessive reliance on oil. The entertainment and tourism industry is a major pillar of this vision.
Saudi Arabia has established a Ministry of Tourism, a Tourism Authority, and a Tourism Development Fund, responsible for policy and regulatory design, tourism promotion, and investment in tourism infrastructure, respectively.
Saudi Arabia plans to invest $1.5 trillion over the next 10 years, aiming to become one of the top ten global tourist destinations by 2030. The country expects to host 100 million tourists annually, creating over a million related job opportunities and increasing the contribution of the tourism industry to the gross domestic product to over 10%.
In recent years, Saudi Arabia has continuously developed tourist attractions and facilities, enriched cultural and entertainment projects, and vigorously carried out promotional activities, gradually forming distinctive tourism resources. To attract investors and tourists, Saudi Arabia has launched several mega tourism projects.

● Red Sea Tourism Project

● NEOM Tourism Project

● Qiddiya Tourism Project

● 2029 Asian Winter Games

● Al-Ula Ancient City

Strategic Cooperation

Joint Declaration between the People's Republic of China and the Kingdom of Saudi Arabia in 2022
In the cultural domain, the People's Republic of China and the Kingdom of Saudi Arabia explored avenues to strengthen cooperation within the framework of the traditional cultural relationship between the two friendly nations. They expressed support and appreciation for several cultural initiatives that reflect the solid nature of the China-Saudi Arabia relationship and welcomed the initiation of the first Mohammed Bin Salman China-Saudi Cultural Cooperation Award.
Both parties emphasized the importance of jointly organizing the China-Saudi Digital Cultural Year and the implementation of several memoranda of understanding signed in the cultural field.
Regarding tourism cooperation and promotional activities, both countries should tap into the potential of their tourism resources, enhance joint efforts in various sustainable tourism industries, thereby benefiting and promoting the development of the tourism sector. China announced the opening of Saudi Arabia as a destination for group outbound tourism for Chinese citizens.

Planning Ideas

The entire exhibition area integrates the commercial street, parking lot, core light exhibition area, performance center, food street, interactive entertainment, and cultural and creative sales street.
The overall layout is reasonable, combining dynamic and static elements, presenting a night tour extravaganza that encompasses light exhibitions, performances, gourmet experiences, art, music, and interactive entertainment.

The entire exhibition area seamlessly integrates the commercial street, parking lot, core light exhibition area, performance center, food street, interactive entertainment, and cultural and creative sales street. The overall layout is well-planned, combining both dynamic and serene elements, presenting a night tour extravaganza that encompasses light exhibitions, performances, gourmet experiences, art, music, and interactive entertainment.

Desert oasis - Riyadh Ji China Tianfu Lantern Temple Fair (7)
Desert oasis - Riyadh Ji China Tianfu Lantern Temple Fair (8)

Tour Map

The whole exhibition area is with three entrances and exits.

Visitors can view the route freely, which is conducive to crowd evacuation.

Lighting Group Point Position And Distribution

According to the situation of the site, there are three entrances, two entrances are set near the parking lot, and the door is matched
Prepare a small shared sightseeing car; There are 132 lighting sets and interactive interpretation points, including one
Including traditional lighting sets and installation art,as well as dining shops and public space art, create a fun
The night tour event,combined with the world's special food,exported Sino-Saudi culture to the world.

Desert oasis - Riyadh Ji China Tianfu Lantern Temple Fair (10)
Desert oasis - Riyadh Ji China Tianfu Lantern Temple Fair (11)

Content Planning

The project contains four major themes, including the Saudi-specific cultural theme area, the fantasy Jurassic era, and high-tech areas such as interactive light groups. Visitors can deeply experience the fantasy journey of Saudi Arabia through immersive park experience and interaction:

Charming Saudi Arabia

Scene description: Display diverse Saudi Arabian culture, such as characteristic architecture, culture and animals, and tell Saudi culture through lantern technology.

【Landscape Node】

1. Falcon Gate

2. Camel Gate

3. Saudi Culture

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Falcon Gate

L25m H10m

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L26M H13M

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L20m H10m

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L25m H10m

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L50m H4m

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L21m H7m

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L20m H5m

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L28M H7M

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L20M H5M

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L18M H6M

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L12M H6M

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L25M H5M

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L25M H5M

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L25M H5M

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L24M H6M

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L30M H6M

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L7.5M H3M

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L50M H6M

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L20M H5M

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Panda

Scene description: Lantern lights with panda elements

【Landscape Node】

1. Panda Gate

2. Panda Talents

3. Panda zodiac sign

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L8M H6M

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H2M

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L10M H6M

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L7M H3M

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Jurassic World

Description: By restoring the scenes of the heyday of the Jurassic period, various dinosaurs, animals and plants are displayed, and an immersive scene-like light group scene is described, so that tourists and audiences can be immersed in it and achieve the purpose of checking in and taking photos.

[Landscape node]

#1. Return to the Jurassic

#2. Dinosaurs are coming To be continued...

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L14M H4M

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L10M H3.5M

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L20M H5M

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H1.5M

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H3M

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H3M

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Interaction Area

Scene description: Use various light and shadow interactive devices, combined with Chinese lantern art The design and production perfectly integrates "sound, light and electricity" to enhance the interactive sensory experience while viewing the lights.

【Landscape Node】

#1. Qiandeng Station

#2. Ice Queen To be continued...

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L5M H2.5M
Press and the ice pipe will change color

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L2M H3M
Sensor installed, color changing

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L8M H3M
L8M H3M

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H3M
Radar sense control

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H3M
Sensor installed, automatically changing color

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L8M H2.5M
Photo spot

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Vision Space

Scene description: What you feel inside is a dream, light and shadow, and another world. Your mind can truly relax, feel the changes of light and shadow, and let yourself become a part of it. Please relax and leave unforgettable memories.

【Landscape Node】

#1. Qiandeng Station

#2. Ice Queen To be continued...

Desert oasis - Riyadh Ji China Tianfu Lantern Temple Fair (51)
Desert oasis - Riyadh Ji China Tianfu Lantern Temple Fair (52)

Scene: Interactive installations inspired by the traditional Chinese Five Elements. Different attributes of light pillars represent various states of mind and personal growth, guiding individuals through choices from within.
Friday: Firm and Steady - A noble person is cautious when alone.
Thursday: Tenacious Life - Bounces back from a hundred setbacks.
Wednesday: Gentle and Inclusive - Embraces all like the vast sea.
Tuesday: Courageous Perseverance - Strives ceaselessly for self-improvement.
Saturday: Nurturing and Practical - Possesses profound virtues and carries responsibilities.

Energy Cube
Color changing, cyberpunk street design, futurama

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H10M
Pre-lit Giant 10m tall

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Dancing and relaxing area

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Pop fun area lights show

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Computer Interacted Lights

When viewers enter the interactive area, they interact with the images on the ground through body movements. Interact in real time, and the interactive effect will change accordingly with your steps.

Desert oasis - Riyadh Ji China Tianfu Lantern Temple Fair (57)
Desert oasis - Riyadh Ji China Tianfu Lantern Temple Fair (58)

Ground Projection

The interactive ground screen uses computer vision technology and display technology to create a fantasy and dynamic feeling. interactive experience.

Tunnel and ways of lights

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Art Shows Performance

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Stage Performance

At a specific time in the evening, there will be a shocking and very novel performance, which is the fluorescent dance. The dancers wore fluorescent clothes and performed a fluorescent modern dance that captivated the audience. dynamic Music, rhythmic rhythm, let everyone have fun together.

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Funs
Pop culture activity, Interaction, Experience, Shops

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Market center
Artwork and food

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